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Customer Concentration (Details) (USD $)
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3 Months Ended | 9 Months Ended | 9 Months Ended | 3 Months Ended | 9 Months Ended | 3 Months Ended | 9 Months Ended | 3 Months Ended | 9 Months Ended | 3 Months Ended | 9 Months Ended | 3 Months Ended | 9 Months Ended | 3 Months Ended | 9 Months Ended | 12 Months Ended | 9 Months Ended | 12 Months Ended | 9 Months Ended | 12 Months Ended | |||||||||||||||||||||
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Sep. 30, 2013
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Sep. 30, 2012
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Sep. 30, 2013
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Sep. 30, 2012
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Sep. 30, 2013
LinkedIn [Member]
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Sep. 30, 2013
LinkedIn [Member]
Commission Threshold One [Member]
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Sep. 30, 2013
LinkedIn [Member]
Commission Threshold Two [Member]
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Sep. 30, 2013
LinkedIn [Member]
Commission Threshold Three [Member]
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Sep. 30, 2013
LinkedIn [Member]
Minimum [Member]
Commission Threshold Two [Member]
|
Sep. 30, 2013
LinkedIn [Member]
Minimum [Member]
Commission Threshold Three [Member]
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Sep. 30, 2013
LinkedIn [Member]
Maximum [Member]
Commission Threshold One [Member]
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Sep. 30, 2013
LinkedIn [Member]
Maximum [Member]
Commission Threshold Two [Member]
|
Sep. 30, 2013
Apollo Group [Member]
First Media Schedule [Member]
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Sep. 30, 2013
Apollo Group [Member]
First Media Schedule [Member]
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Sep. 30, 2013
Apollo Group [Member]
Second Media Schedule [Member]
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Sep. 30, 2012
Apollo Group [Member]
Second Media Schedule [Member]
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Sep. 30, 2013
Apollo Group [Member]
Second Media Schedule [Member]
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Sep. 30, 2012
Apollo Group [Member]
Second Media Schedule [Member]
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Sep. 30, 2013
Apollo Group [Member]
Insertion Order [Member]
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Sep. 30, 2012
Apollo Group [Member]
Insertion Order [Member]
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Sep. 30, 2013
Apollo Group [Member]
Insertion Order [Member]
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Sep. 30, 2012
Apollo Group [Member]
Insertion Order [Member]
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Dec. 31, 2012
Monster Worldwide [Member]
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Sep. 30, 2013
Customer Concentration Risk [Member]
Sales Revenue [Member]
LinkedIn [Member]
|
Sep. 30, 2012
Customer Concentration Risk [Member]
Sales Revenue [Member]
LinkedIn [Member]
|
Sep. 30, 2013
Customer Concentration Risk [Member]
Sales Revenue [Member]
LinkedIn [Member]
|
Sep. 30, 2012
Customer Concentration Risk [Member]
Sales Revenue [Member]
LinkedIn [Member]
|
Sep. 30, 2013
Customer Concentration Risk [Member]
Sales Revenue [Member]
Apollo Group [Member]
|
Sep. 30, 2012
Customer Concentration Risk [Member]
Sales Revenue [Member]
Apollo Group [Member]
|
Sep. 30, 2013
Customer Concentration Risk [Member]
Sales Revenue [Member]
Apollo Group [Member]
|
Sep. 30, 2012
Customer Concentration Risk [Member]
Sales Revenue [Member]
Apollo Group [Member]
|
Sep. 30, 2013
Customer Concentration Risk [Member]
Sales Revenue [Member]
Monster Worldwide [Member]
|
Sep. 30, 2012
Customer Concentration Risk [Member]
Sales Revenue [Member]
Monster Worldwide [Member]
|
Sep. 30, 2013
Customer Concentration Risk [Member]
Sales Revenue [Member]
Monster Worldwide [Member]
|
Sep. 30, 2012
Customer Concentration Risk [Member]
Sales Revenue [Member]
Monster Worldwide [Member]
|
Sep. 30, 2013
Customer Concentration Risk [Member]
Accounts Receivable [Member]
LinkedIn [Member]
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Dec. 31, 2012
Customer Concentration Risk [Member]
Accounts Receivable [Member]
LinkedIn [Member]
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Sep. 30, 2013
Customer Concentration Risk [Member]
Accounts Receivable [Member]
Apollo Group [Member]
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Dec. 31, 2012
Customer Concentration Risk [Member]
Accounts Receivable [Member]
Apollo Group [Member]
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Sep. 30, 2013
Customer Concentration Risk [Member]
Accounts Receivable [Member]
Monster Worldwide [Member]
|
Dec. 31, 2012
Customer Concentration Risk [Member]
Accounts Receivable [Member]
Monster Worldwide [Member]
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| Concentration Risk [Line Items] | |||||||||||||||||||||||||||||||||||||||||
| Amount of fixed quarterly revenue payments owed to company per revenue agreement with customer | $ 500,000 | ||||||||||||||||||||||||||||||||||||||||
| Commission percentage | 0.00% | 20.00% | 15.00% | ||||||||||||||||||||||||||||||||||||||
| Commission Revenue Threshold | 10,000,000 | 50,000,000 | 10,000,000 | 50,000,000 | |||||||||||||||||||||||||||||||||||||
| Amount of fixed annual revenue payments owed to company per revenue agreement with customer | 116,667 | 116,667 | 150,000 | 150,000 | 4,000,000 | ||||||||||||||||||||||||||||||||||||
| Concentration risk percentage | 51.00% | 52.00% | 36.00% | 35.00% | 38.00% | 32.00% | 59.00% | 63.00% | 59.00% | 20.00% | 52.00% | ||||||||||||||||||||||||||||||
| The maximum advertising fees payable by customer, per agreement | 150,000 | 150,000 | |||||||||||||||||||||||||||||||||||||||
| Advertising revenue | 377,750 | 707,932 | 1,182,682 | 1,736,470 | 0 | 0 | 0 | 150,000 | 0 | 249,021 | 39,039 | 313,321 | |||||||||||||||||||||||||||||
| Total revenue | $ 979,289 | $ 1,707,932 | $ 2,876,012 | $ 4,736,470 | $ 350,000 | $ 1,050,000 | |||||||||||||||||||||||||||||||||||