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CONSOLIDATED STATEMENT OF STOCKHOLDERS' EQUITY (USD $)
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Total
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Common Stock [Member]
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Additional Paid In Capital [Member]
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Accumulated Deficit [Member]
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Treasury Stock [Member]
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Accumulated Other Comprehensive Income (Loss) [Member]
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|---|---|---|---|---|---|---|
| Balance at Dec. 31, 2012 | $ 2,788,208us-gaap_StockholdersEquity |
$ 34,878us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
$ 2,751,827us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
$ 1,503us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_AccumulatedOtherComprehensiveIncomeMember |
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| Balance, shares at Dec. 31, 2012 |
3,487,847us-gaap_SharesIssued / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
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| Conversion of debt to equity | 1,643,036us-gaap_StockIssuedDuringPeriodValueConversionOfConvertibleSecurities |
2,054us-gaap_StockIssuedDuringPeriodValueConversionOfConvertibleSecurities / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
1,640,982us-gaap_StockIssuedDuringPeriodValueConversionOfConvertibleSecurities / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
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| Conversion of debt to equity, shares |
205,380us-gaap_StockIssuedDuringPeriodSharesConversionOfConvertibleSecurities / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
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| Net proceeds from initial public offering | 17,717,034us-gaap_StockIssuedDuringPeriodValueNewIssues |
26,250us-gaap_StockIssuedDuringPeriodValueNewIssues / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
17,690,784us-gaap_StockIssuedDuringPeriodValueNewIssues / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
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| Net proceeds from initial public offering, shares |
2,625,000us-gaap_StockIssuedDuringPeriodSharesNewIssues / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
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| Reclassification adjustments for losses on marketable securities included in net loss | 7,640us-gaap_OtherComprehensiveIncomeLossReclassificationAdjustmentFromAOCIForSaleOfSecuritiesBeforeTax |
7,640us-gaap_OtherComprehensiveIncomeLossReclassificationAdjustmentFromAOCIForSaleOfSecuritiesBeforeTax / us-gaap_StatementEquityComponentsAxis = us-gaap_AccumulatedOtherComprehensiveIncomeMember |
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| Unrealized holding loss on marketable securities | (9,143)us-gaap_MarketableSecuritiesUnrealizedGainLoss |
(9,143)us-gaap_MarketableSecuritiesUnrealizedGainLoss / us-gaap_StatementEquityComponentsAxis = us-gaap_AccumulatedOtherComprehensiveIncomeMember |
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| Repurchase of common stock | (11,255)us-gaap_TreasuryStockValueAcquiredCostMethod |
(11,255)us-gaap_TreasuryStockValueAcquiredCostMethod / us-gaap_StatementEquityComponentsAxis = us-gaap_TreasuryStockMember |
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| Repurchase of common stock, shares |
2,200us-gaap_TreasuryStockSharesAcquired / us-gaap_StatementEquityComponentsAxis = us-gaap_TreasuryStockMember |
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| Distribution to members | (200,000)us-gaap_Dividends |
(200,000)us-gaap_Dividends / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
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| Net loss | (1,436,387)us-gaap_NetIncomeLoss |
(1,436,387)us-gaap_NetIncomeLoss / us-gaap_StatementEquityComponentsAxis = us-gaap_RetainedEarningsMember |
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| Balance at Dec. 31, 2013 | 20,499,133us-gaap_StockholdersEquity |
63,182us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
21,883,593us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
(1,436,387)us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_RetainedEarningsMember |
(11,255)us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_TreasuryStockMember |
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| Balance, shares at Dec. 31, 2013 |
6,318,227us-gaap_SharesIssued / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
2,200us-gaap_SharesIssued / us-gaap_StatementEquityComponentsAxis = us-gaap_TreasuryStockMember |
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| Issuance of common stock in connection with acquisition of NAPW, Inc. | 35,272,033us-gaap_StockIssuedDuringPeriodValueAcquisitions |
63,098us-gaap_StockIssuedDuringPeriodValueAcquisitions / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
35,208,935us-gaap_StockIssuedDuringPeriodValueAcquisitions / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
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| Issuance of common stock in connection with acquisition of NAPW, Inc., shares |
6,309,845us-gaap_StockIssuedDuringPeriodSharesAcquisitions / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
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| Fair value of options issued in connection with acquisition of NAPW | 556,496ipdn_AdjustmentsToAdditionalPaidInCapitalStockOptionsAcquisition |
556,496ipdn_AdjustmentsToAdditionalPaidInCapitalStockOptionsAcquisition / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
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| Fair of warrants issued in connection with acquisition of NAPW | 294,342us-gaap_AdjustmentsToAdditionalPaidInCapitalWarrantIssued |
294,342us-gaap_AdjustmentsToAdditionalPaidInCapitalWarrantIssued / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
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| Fair value of warrants issued to financial advisor in connection with acquisition of NAPW | 138,768ipdn_AdjustmentsToAdditionalPaidInCapitalWarrantsIssuedIssuanceCosts |
138,768ipdn_AdjustmentsToAdditionalPaidInCapitalWarrantsIssuedIssuanceCosts / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
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| Repurchase of common stock | (25,862)us-gaap_TreasuryStockValueAcquiredCostMethod |
(25,862)us-gaap_TreasuryStockValueAcquiredCostMethod / us-gaap_StatementEquityComponentsAxis = us-gaap_TreasuryStockMember |
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| Repurchase of common stock, shares | 6,182us-gaap_TreasuryStockSharesAcquired |
6,182us-gaap_TreasuryStockSharesAcquired / us-gaap_StatementEquityComponentsAxis = us-gaap_TreasuryStockMember |
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| Stock-based compensation | 565,188us-gaap_StockIssuedDuringPeriodValueShareBasedCompensationGross |
1,000us-gaap_StockIssuedDuringPeriodValueShareBasedCompensationGross / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
564,188us-gaap_StockIssuedDuringPeriodValueShareBasedCompensationGross / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
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| Stock-based compensation, shares |
99,999us-gaap_StockIssuedDuringPeriodSharesShareBasedCompensationGross / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
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| Net loss | (3,658,076)us-gaap_NetIncomeLoss |
(3,658,076)us-gaap_NetIncomeLoss / us-gaap_StatementEquityComponentsAxis = us-gaap_RetainedEarningsMember |
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| Balance at Dec. 31, 2014 | $ 53,642,022us-gaap_StockholdersEquity |
$ 127,280us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
$ 58,646,322us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_AdditionalPaidInCapitalMember |
$ (5,094,463)us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_RetainedEarningsMember |
$ (37,117)us-gaap_StockholdersEquity / us-gaap_StatementEquityComponentsAxis = us-gaap_TreasuryStockMember |
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| Balance, shares at Dec. 31, 2014 |
12,728,071us-gaap_SharesIssued / us-gaap_StatementEquityComponentsAxis = us-gaap_CommonStockMember |
8,382us-gaap_SharesIssued / us-gaap_StatementEquityComponentsAxis = us-gaap_TreasuryStockMember |
| X | ||||||||||
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- Definition
Amount of increase (decrease) in additional paid in capital (APIC) resulting from direct costs associated with issuing stock options as part of an acquisition. No definition available.
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| X | ||||||||||
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- Definition
Amount of increase (decrease) in additional paid in capital (APIC) resulting from direct costs associated with issuing warrants. Includes, but is not limited to, legal and accounting fees and direct costs associated with stock issues under a shelf registration. No definition available.
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| X | ||||||||||
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- Definition
Amount of increase in additional paid in capital (APIC) resulting from the issuance of warrants. Includes allocation of proceeds of debt securities issued with detachable stock purchase warrants. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount of paid and unpaid cash, stock, and paid-in-kind (PIK) dividends declared, for example, but not limited to, common and preferred stock. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
The aggregate net change in the difference between the fair value and the carrying value, or in the comparative fair values, of marketable securities categorized as trading held at each balance sheet date, that was included in earnings for the period, which may have arisen from (a) securities classified as trading, (b) the unrealized holding gain (loss) on held-to-maturity securities transferred to the trading security category, and (c) the cumulative unrealized gain (loss) which was included in other comprehensive income (a separate component of shareholders' equity) on available-for-sale securities transferred to trading securities during the period. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
The portion of profit or loss for the period, net of income taxes, which is attributable to the parent. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Amount before tax of reclassification adjustment from accumulated other comprehensive income for unrealized gain (loss) realized upon the sale of available-for-sale securities. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Number of shares of stock issued as of the balance sheet date, including shares that had been issued and were previously outstanding but which are now held in the treasury. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Total of all stockholders' equity (deficit) items, net of receivables from officers, directors, owners, and affiliates of the entity which are attributable to the parent. The amount of the economic entity's stockholders' equity attributable to the parent excludes the amount of stockholders' equity which is allocable to that ownership interest in subsidiary equity which is not attributable to the parent (noncontrolling interest, minority interest). This excludes temporary equity and is sometimes called permanent equity. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Number of shares of stock issued during the period pursuant to acquisitions. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Number of shares issued during the period as a result of the conversion of convertible securities. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Number of new stock issued during the period. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Gross number of shares (or other type of equity) issued during the period as a result of any equity-based compensation plan other than an employee stock ownership plan (ESOP). Shares issued could result from the issuance of restricted stock, the exercise of stock options, stock issued under employee stock purchase plans, and/or other employee benefit plans. No definition available.
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| X | ||||||||||
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- Definition
Value of stock issued pursuant to acquisitions during the period. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
The gross value of stock issued during the period upon the conversion of convertible securities. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Equity impact of the value of new stock issued during the period. Includes shares issued in an initial public offering or a secondary public offering. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Gross value of stock (or other type of equity) issued during the period as a result of any equity-based compensation plan other than an employee stock ownership plan (ESOP). Stock issued could result from the issuance of restricted stock, the exercise of stock options, stock issued under employee stock purchase plans, and/or other employee benefit plans. No definition available.
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| X | ||||||||||
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- Definition
Number of shares that have been repurchased during the period and are being held in treasury. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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| X | ||||||||||
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- Definition
Equity impact of the cost of common and preferred stock that were repurchased during the period. Recorded using the cost method. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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